Selling your business to promising clients using your website incorporates a number of aspects that help making the conversions. Daily visitors to your website are the most likely people to turn to your customers. However, how do you win the trust of your users? First, build an authoritative online business, with a responsive web design.
Our web design agency in London will help you!!
We will make an overhaul of your website and rebrand a functional business that resonates with your clients. It is painful to royal users when visiting your site they feel disconnected because it fails to address their needs.
Creating a clear purpose for the whole site makes it easier for your customers to navigate it and it helps your business blossom.
Use the experience of our web designers
Entrusting your business with professionals will ease your work. Our web designers are skilled to project your site until it captures the attention of the clients. If your website is responsive enough, then business deals will start to open.
The important part of your website is the homepage, which portrays the face of your business. A user is able to tell all about your website while on the homepage, it must be well structured, and if it is, your clients will take the right action without getting lost.
Important things to balance on your homepage
Before we talk about optimising your entire website, your homepage is the crème de la crème where customers decide whether to trust your business. So, the list below, highlights the core areas your website may be failing in capturing leads, and why we must deal with those areas first.
Logo: We are going to see how your logo is placed because it communicates your company ethos and helps most of the users to remember your website. If badly set, we need to create a fresh one which is in line with your business.
Search Capabilities: Including a search option on your homepage, saves users time to get the information they need, and the layout appears less de-cluttered with links.
Navigation: Your website navigation is the top determining feature to either welcome customer, if the site is functional, or chases them away when the navigation experience is hard.
SEO focused copy: The content displaying on your copy is the sealing point of your business. Luckily, we have SEO experts who can help you produce effective copy designed to capture all users turning them into customers.
These four highlighted homepage requirements are the main important (basics) that your business should not lack and have the clarity to an average user.
Your business purpose
We usually have a thorough talk with every client who visits our web design agency in London for their website design. The discussions help us understand their business journey, where they are coming from, where they are, and where they are heading. That last question provides answers for the other questions.
This is very important so we may better understand our clients and how to help them during our web design procedure. Another important part to fix your website is the objective part.
- User objective – The user has to be provided with an element giving directions on where to go, what to do, and how to do it. These elements must be clear and have a good user experience in the process.
- Business objective – If you have some product you would like to promote and make a profit selling them on your website, it is important to build your website in the right way, in order to help your customers follow all the steps taking them from adding it to the cart until the check out.
Lastly, if you visit our web design agency in London you will help us understand your needs.
Book a meeting, we will be able to structure your website in the best possible way.